Digital Publishing & Media (PR) Archive
Digital Publishing and Media Archive, covers subjects such as photographs, DIAs, negative films, OPACs, video audio and video tapes, brochures, design printouts, e-publications posters and billboards, unlike classical archives. Photos and videos are the most used tools among them. PR archive is the process of creating archives by working with experts on corporate memory in order to attract the attention and perception of individuals, institutions and targeted customers, to increase corporate prestige and brand value.
When Media PR Archive is considered with its archival dimension, the operations that carried out are the same, but it requires certain expertise in terms of using tools, managing and selecting content, archiving, classification, indexing, re-use in terms of managing and organizing the material. The same expertise emerges as a great need in programs that manage Media Archives.
In general, the following issues that are in media and PR archive Management programs will provide convenience in managing the media archive.
- First of all, a robust database structure must be established. In order to manage content easily, it is almost indispensable to have a relational database. For your non-structural data, we also carry out analysis studies with Big Data etc. methods.
- Another so important issue is the identification of archival material. Metadata in archiving must meet the various needs of data, document and file.
Media (PR) Archive indexing process require much more detail than classical archiving methods.
An oridinary snapshot in a very long video image can become a very important frame in the future. For this reason, detailed indexing has a very important place in photo and video archives. Since photograph, video and audio archival materials will take up a lot of space, storage and database and powerful servers and applications are Required accordingly.
As Enfo Informatics Co, we provide consultancy maintenance and support services on all kinds of Media (PR) Archives with our expert staff and team that has accomplished many successful projects in digital publishing.